Year-End Fundraising Solicitation

Girl holding a diploma

The direct mail and email solicitations below were part of UCA’s year-end giving efforts. Both the postcard and email were sent to UCA alumni and friends who were 70 and older at the time of the mailing and focused on gifts that could be made as part of a qualified charitable distribution from an individual retirement account.

Front of a postcard with an image of a young woman holding up a diploma
Back of a post card with information about qualified charitable distributions.

Sample of a fundraising email