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National Make-A-Will Month Campaign
For National Make-A-Will Month, I worked with our partner, FreeWill, to develop an email series to reach alumni. As a last-minute addition, I also created a meme-based graphic to share on social media. Emails The first email, which was sent out at the beginning of August. Click on the image to see the entire email.…
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Half Century Club: Save the Date
Save the date email to UCA’s Class of 1973 in advance of their Half Century Club induction during Homecoming. Click the image to see the entire email.
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UCA College of Education Fundraising Campaign
We created a small fundraising campaign that was targeted towards College of Education alumni who might be willing to use a retirement plan to create a planned gift. The campaign included a direct mail piece and an email. The email piece linked to a longer story on the featured donor. Click on the image above…
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UCA Magazine Email
Click on the image to see the entire email. This copy of UCA Magazine also contains a story I wrote on Dr. Patricia Smith, a faculty member who had made a planned gift to the university.
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Year-End Fundraising Solicitation
The direct mail and email solicitations below were part of UCA’s year-end giving efforts. Both the postcard and email were sent to UCA alumni and friends who were 70 and older at the time of the mailing and focused on gifts that could be made as part of a qualified charitable distribution from an individual…
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UCA Alumni Newsletter – October 2022
Click here to see the entire newsletter.
